Established in 1987, Lakemaps is a beloved midwestern map brand offering lake and river maps and guides tailored for anglers and outdoorsmen. Lakemaps is best known for its simple yet durable plastic maps, characterized by a classic and attractive hand-drawn style. Over the past four decades, Lakemaps has published hundreds of maps covering bodies of water in Minnesota, Wisconsin, Iowa, and Illinois. A product line that began as hand-drawn maps on index cards has grown into a flourishing line of product offerings, including plastic card maps, wall maps, multi-map sets, and folded Paper Area Lakemaps (PAL).